Press Release: Big Brother for the Internet Generation

Just as a member of the armed services would be assigned to keep watch of danger and to guard entrances and exits, Sentry Parental Controls (www.sentryparentalcontrols.co.uk) offers an innovative new way of protecting children online, around the clock, from anywhere in the world.

Following the introduction of this hit US product into the UK, for the first time ever, British parents can be alerted to any inappropriate online activity as it happens, as well as

- block any unsuitable websites, web chat and applications
- monitor all online activity - surfing, chat logs and email
- protect children from negative situations, such as peer pressure, alcohol and drug abuse
- control time usage and settings.

In addition to having access to a child's computer and personal usage logs from anywhere in the world, parents can get alerts sent to their mobile phones, iphone or computer. Sentry has been available in the US for two years and is currently used by more than 30,000 American parents. This is the first time it has been available to buy in the UK.

Mother of one, Rebecca Fuchs, who is behind the introduction of Sentry in the UK, said: "Our new child protection software package provides all the tools parents need to protect their children from the 21st Century malaise of online sexual predators and paedophiles."

SENTRY PRODUCT BENEFITS AT A GLANCE

Sentry Parental Controls monitor

- chat logs so parents know who their child is talking to online by reviewing chat logs
- browser logs where parents can review a child's internet activity

- The remote element means that even when away from home, parents can pull up on any PC what a child is looking at that moment in time, wherever they are located, and control the computer.

- Parents receive email and text messages whenever a child attempts to take part in an inappropriate chat session.

- Every time a child visits a site deemed inappropriate parents receive a screen shot of the page to confirm what action to take - block or allow.

- Parents can set a timer which only allows children internet access for a set period
- With the Sentry Recorder function, parents can record and review all of the child's computer action, rewinding and fast-forwarding as required.

What makes Sentry different to anything currently in the marketplace is that it's real-time. Parents access their personal Sentry Parental Controls area and control panel via the website to view logs and account information, as well as take any action. Alerts are issued as they happen.

Sentry Parental Controls couldn't be easier to use. Parents simply insert the CD in the computer they want to monitor, download and install the software, provide an email address and password and start using it. With one simple installation a child's computer is protected (you do not have to revisit) and it requires no authorisation from the child to be installed. It's up to parents whether they disclose when and how they are monitoring activity.

Fuchs continues: "Innovations in web-technology have finally made this solution a reality and I predict that in the next ten years, parental monitoring will be the norm with software fitted to every computer used by teenagers and youngsters. This might seem a little bit Big Brotheresque, but what parents would risk not knowing who their children are speaking to and even arranging to meet? "

"As new technology opens up new risks to UK kids, we have responded with new ways of giving parents the power to help protect their children. If parents feel it encroaches on their child's privacy then that's their prerogative. Personally and from research carried out, most parents don't feel children as young as six who are using chat rooms are able to spot a predator and need parental monitoring."

Help uploading or using the software is available to all parents through a dedicated technical team that can be contacted by email or phone.

The retail cost of Sentry Parental Controls is £49.99 and gives you three licenses - a small price to pay for the safety of your child, equating to just £1.40 per month. Visit www.sentryparentalcontrols.co.uk for more information and for a free 15 day trial.